Board of directors

Jón Björnsson is the CEO of Veritas. Jón has extensive experience in corporate operations and transformation projects both in Iceland and Scandinavia. Jón has served as CEO of Origo, Festi and Krónun, Magasin du Nord and Haga. Jón sits on the boards of Boozt AB, Origo Lausna and Dropp.

Matth­ías Matth­ías­son has been the general manager at Borgarplast since 2021. In 2009-2020. Matthías was previously the director of operations at Eimskip. In 2004-2009 Matthías war the general manager at Kom­atsu in Denmark and before that Matthías was general manager at Eimskip in Germany and in 1996-2004 Matthías was sales manager of import and export at Eimskip in Iceland.

Þórhildur Edda Gunnarsdóttir is the CEO of Sweeply. Her career spans leadership roles in digital strategy and development, where she has extensive experience in creating value-added digital solutions, focusing on optimizing service and reducing waste. Þórhildur was previously the CEO and co-founder of Júní Digital, and from 2011 to 2018 Þórhildur worked at Arion Bank, where she led large digital projects. Þórhildur holds an M.Sc. degree in production engineering from TU-Berlin and a B.Sc. degree in operations engineering from Reykjavík University.