Board of directors

Jón Björnsson is the CEO of Veritas. Jón has extensive experience in corporate operations and transformation projects both in Iceland and Scandinavia. Jón has served as CEO of Origo, Festi and Krónun, Magasin du Nord and Haga. Jón sits on the boards of Boozt AB, Origo Lausna and Dropp.

Matthías Matthíasson is the Managing Director of Borgarplast.
Matthías worked as Managing Director of the Transport Division at Eimskip from 2009 to 2020.
From 2004 to 2009, he was Managing Director of Komatsu in Denmark and before that he worked as Managing Director of Eimskip in Germany and England, while from 1996 to 2004, Matthías worked as Director and Sales Manager of Eimskip's import and export departments in Iceland.

Þórhildur Edda Gunnarsdóttir is the CEO of Sweeply. Her career spans leadership roles in digital strategy and development, where she has extensive experience in creating value-added digital solutions, focusing on optimizing service and reducing waste. Þórhildur was previously the CEO and co-founder of Júní Digital, and from 2011 to 2018 Þórhildur worked at Arion Bank, where she led large digital projects.

Þórhildur holds an M.Sc. degree in production engineering from TU-Berlin and a B.Sc. degree in operations engineering from Reykjavík University.